Callcredit information Group has appointed dunnhumby’s Will Lowe as the new Managing Director of its Marketing Services division.
Lowe had previously spent 10 years in a variety of roles at dunnhumby within the UK and internationally. Most recently he led dunnhumby’s Communications and Media business which turns individual consumer understanding at scale into integrated, one-to-one marketing programmes, driving growth for dunnhumby’s retail partners and participating brands. Will was also responsible for monetising the data and media assets for Tesco, in the UK and overseas. Before joining dunnhumby Will worked in Brand Marketing for Nestle and Diageo.
Commenting on his appointment Loew said: “I am delighted to be joining Callcredit at what is a very exciting time for the business. Callcredit has grown its market presence extensively over recent years. My intention is to help the business continue to deliver innovation, market leading service and drive the existing positive growth momentum forward across the many sectors in which it operates”.
Graham Lund UK Managing Director at Callcedit commented, “Will brings with him an in depth knowledge of the data industry having worked with a number of blue chip companies across the retail sector. We have specifically focused on finding an inspirational leader who is a career marketer, had clear experience of data monetisation, digital and who knew the online advertising sub system. I am delighted to have Will on board as part of our senior executive team and I’m sure that under his direction our Marketing Solutions business will continue to thrive and be recognised as best in class.”