This year’s Institute of Direct and Digital Marketing (IDM) Graduation ceremony was held yesterday (May 4) at London’s Institution of Engineering and Technology, where the 242 members of its class of 2017 joined the ranks of over 10,000 IDM alumni.
The ceremony featured a talk from Dr Dave Chaffey, author of ‘Emarketing Excellence’ and ‘Digital Marketing’.
Congratulating the graduates, Jane Cave, MD at the IDM, acknowledged the “extraordinary effort” required from them to combine work, family and study commitments.
“With your qualification, you will be joining an elite, and increasingly influential, group of marketers that are shaping our industry. I am looking forward to following you careers with great interest,” she added.
Several students were individually recognised for outstanding performance in their respective qualifications results. These include:
- IDM Professional Diploma in Direct and Digital Marketing – Emma Leedham
- IDM Professional Diploma in Digital Marketing – Laura Acors
- IDM Postgraduate Diploma in Direct and Digital Marketing – Mica Parry
- IDM Postgraduate Diploma in Digital Marketing – Isla Lightfoot
This year’s Derek Holder Special Achievement Award, given in honour of the IDM’s co-founder to the student that achieves particularly exceptional exam results, was awarded to Laura Acors. The IDM Group Project Award, given as special recognition of the excellent extra-curricular work from the marketers studying the IDM Diploma in Direct and Digital Marketing, was given to Emma Noye, Laura Oduntan and Violet Palmer.
The IDM’s range of training could not happen without the help and support of the industry professionals and tutors. In recognition for their diligence and hard work, the IDM Tutors Awards for this year were extended to Chiara Bartoli, Holly Blackhurst, Elena Bortoglio, Rebecca Farrell, Charlene Honour, Violet Palmer, and Elizabeth Walker.