Posts Tagged ‘Graham Clark’

  • Data cleansing market awash with choice

    10th January 2017 • FeaturesComments (0)

    by James Lawson, consulting editor Marketers have never been better served when it comes to data cleansing with a wider array of quick, easy and inexpensive solutions available to them than ever before. Contributors: Cyril Law | solutions director, Callcredit...

  • Finger held up to lips

    Suppression: It’s not sexy but it works

    28th September 2016 • FeaturesComments (0)

    by Antony Begley For many complex reasons, the regular and efficient use of suppression is not as widespread as it should be among marketers – but with more compelling reasons to adopt it and more high quality options available than ever before, the tide...

  • Connecting data

    The value exchange: keeping your side of the bargain

    2nd August 2016 • FeaturesComments (0)

    by Antony Begley, Managing Editor Contributors: Martin Doyle | CEO, DQ Global Graham Clark | Sales Manager, HelpIT Systems Matt Gregory | Account Director, PCA Predict With an increasingly data-savvy audience that is happy to volunteer personal data in return...

  • 3d cubes

    Quality is everything

    4th February 2016 • FeaturesComments (0)

    by James Lawson, Contributing Editor Even putting aside the forthcoming EU General Data Protection Regulation, there is no excuse for poor data quality, however the fact remains that many data users still seem blind to the benefits of clean, up-to-date data,...