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Posts Tagged ‘Marketing’

  • Bridging the gap between aggregate and individual data

    10th September 2014 • OpinionsComments (1)

    With over 73% of UK adults going on line every day and 61% of adults accessing the internet from a mobile device, advertisers know the benefits of digital, but how do we improve the two worlds of cross-channel evaluation? By Sam Watts, Analytics Director,...

  • Database Marketing Awards

    6th August 2014 • EventsComments (0)

    Location London, UK Date 24th September 2014 The DBM Awards 2014 celebrates excellence in the UK database marketing industry and all the judges were thrilled with the standard of entries this year. It wasn’t just the quality that impressed – a record...